Grand Hyatt
Discover how Grapeseed Media Generated $1,647,787 of Revenue for Grand Hyatt New York.
Berkeley Rep
Founded in 1968, the Berkeley Repertory Theatre, now known as Berkeley Rep, has grown from a small storefront stage to an international theater that’s attracted over 5.5 million attendees to nearly 500 shows. Its productions have won six Tony Awards, seven Obie Awards, nine Drama Desk Awards, one Grammy Award, one Pulitzer Prize, and many other honors.
Berkeley Rep faced the challenge of bringing audiences back after the pandemic lockdowns. In late summer 2021, it contracted Grapeseed Media to find and re-engage audiences through its unique mix of arts-focused audience targeting strategies.
Educate new and returning audiences about upcoming shows throughout the season.
Increase single ticket sales and achieve a 400% return on ad spend (ROAS).
Help the Berkeley Rep return to pre-pandemic attendance levels.
1244 %
Return On Ad Spend
$ 1.60
Cost Per Landing Page View
Returned Audiences To Pre-Pandemic Levels