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If you’re not including retargeting in your advertising strategy, you’re missing out. Here’s how to leverage programmatic retargeting wisely.
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Here’s how Grapeseed integrates foot traffic data with programmatic advertising to drive strategic business decisions.
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Your friendly neighborhood Grapeseed bot. Got a question about programmatic advertising? Feel free to ask away!
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Learn the basics of what a mobile footprint is and the different ways it can be used to improve mobile advertising campaigns.
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If you want to improve your advertising, especially in the world of retail, you need to be up to speed on consumer behavior both online and offline. Here’s how footfall attribution can help you intelligently track where your target audience physically goes.
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Footfall attribution requires a union of brick-and-mortar stores and programmatic advertising. Here are 5 tips to measure footfall traffic.
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Learn all about our targeting options for programmatic ads at Grapeseed.
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Dynamic Creative Optimization is an important benefit of programmatic advertising. Here are the top 10 DCO trends to be aware of this year.
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Dyanmic Creative Optimization lets you run multiple variations of your programmatic ads. Here’s how a specialist can help you leverage it.
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Audio advertising is a rising force in the advertising niche in 2023. Here are the most important audio advertising trends this year.
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Programmatic audio is emerging as one of the most powerful tools in your adtech toolkit. Here’s how to use it right.
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